activewear, advertising, advertising photography, campaign, commercial photography, fashion, fashion photographer, male model, men's fashion, menswear, model, NYC, photographer, styling

Activewear Photography, NYC

Last week I had the pleasure of shooting model Sean Biloski, Wilhelmina New York for an activewear campaign that will be featured in Costco internationally.

During the shoot I had fashion stylist Nyree square up against Sean, taking a promotional shot for their upcoming UFC, no holds barred, world championship bout!

I have my money on Nyree.  She may give up a considerable advantage on height and weight, but she is quite fast, has a great eye, and very skilled with pins and binder clips!

We had a lot of fun shooting lifestyle images in my studio!

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activewear, behind the scenes, campaign, children, fashion, fashion photographer, fashion photography, jackets, kids, model, NYC, outerwear, Uncategorized

Kids Fashion Photography, NYC

Yesterday, a rainy May New York morning, we had a faux snowball fight, drank fake hot chocolate with real whipped cream, and had a lot of silly fun photographing kids outerwear fashion for BJ’s and Costco.

Models Adrian from Generation Model Management and Emma from FFT New York killed it.

I love shooting kids (with a camera, of course).

The ham that I am, I had to don a men’s jacket and get into a fun photo with the kids.

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Behind the scene with kids fashion photographer Eric Hason and models. Having fun on set!

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advertising, advertising photography, art, beauty, campaign, commercial photography, couture, fashion, fashion photographer, hair, makeup, makeup artist, model, Next Model Management, NYC, studio photography, styling, Uncategorized

Poster Size! Go Big Or Go Home! Postcards Too.

Yesterday I stopped by the retail store of my long time client Lee Anderson Couture. Lee creates exquisite custom couture fashion for her discriminating clientele. Unfortunately Lee was not in the store, but got to see some of the images we shot last year in print.

I picked up a couple of postcards that are sent out as promotion, and the in store poster she prints each season.

The model is the stunning Jessica LeBleis from Next Model Management, New York.  Jessica totally gets the clothing and concept. Everything looks amazing on her.  Makeup artist and hair stylist Hiro Yonemoto with Art Department had the difficult job of making the beautiful Jessica look beautiful!

Special thanks to Wikkie for her beautiful craftsmanship and styling on set!

Postcards of model Jessica LeBleis wearing couture fashion by Lee Anderson.

Postcards of model Jessica LeBleis, Next Model Management, New York for couture designer Lee Anderson NYC.

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Poster of fashion model Jessica LeBleis for Lee Anderson Couture. Yes, that is me taking the photograph in the mirror!

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advertising, beauty, behind the scenes, campaign, catalog, children, fashion, fashion model, fashion photographer, fashion stylist, model, model agency, New York, NYC, photographer, studio, studio photography, styling, Wilhelmina

Fashion Catalog Photography

Wednesday evening.  Just completed my third day shooting for the early fall McCall’s Pattern Company catalog; two more days to go!  McCall’s creates patterns for home sewers to create their own clothing.  The company has a deep, rich history dating back to 1870! I had the pleasure of working in their studio and touring their catalog archives.  They have all of their past catalogs and is a real history of fashion and trends. A plethora of supermodels have graced the covers!

The amount of preparation and thought that goes into each shoot is really impressive.  I am honored to be entrusted to help execute the team’s vision while adding my personal style to each shoot. The art direction, styling, model casting, makeup/hair and organization is always on point.

It is a thrill to receive the catalog after it is printed.  I love doing photography for this client!

Since there is an embargo on the fashion images I can only show limited images I take specifically to share for social media.  I get approval from the fashion editor prior to posting.

Here are some natural light beauty images of models Sam Vrielink of Wilhelmina New York, myself with model Bamboo (Shine Ibu),  Lauren Macarro of State Management NYC, Karen cutting Lauren’s hair (not) and Anna Vorobyeva Wilhelmina New York in the makeup chair with makeup artist Dawn Brocco and fashion director Karen Duffy.

Can’t wait to shoot children’s fashion tomorrow!

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advertising, advertising photography, beauty, behind the scenes, campaign, commercial photography, e-commerce, fashion photographer, hair, knitwear, Lookbook, makeup, makeup artist, NYC, photographer, photography, studio photography, style

Photography for NYC Knitwear Designer Label and Thread

I love working for New York knitwear designer Label and Thread!  They create beautiful sweaters, scarves and hats, are really great with styling the looks, book great models, and are really fun to work with.  We always use Andrea Wilson of Next Artists for hair and makeup. Andrea is extremely talented and a blast to work with. Her energy keeps the set jumping and her attention to detail makes sure each look is flawless. This season the client booked Dutch model Romy de Grijff from Wilhelmina NY. Romy is a stunning woman and a pleasure to work with.  She made my job extremely easy.

The day started off similar to most.  I arrived at the studio early to start setting up.  I like to be ready to shoot when the client arrives.  This way I am free to spend time helping the client with what they need to prepare for a day of shooting.  During the week another photographer had a job photographing food. My studio manager surprised us with a crate of assorted bags of tortilla chips. There were about 30 bags! Jokingly I asked him what about the guacamole? He came in with a bag of ripe avocados, onion, tomato and limes.  I spent the next 10 minutes making some killer guacamole for the crew and studio staff.  That was a first!

Unfortunately there was no tequila left over. Never too early for shots!

We had a really productive day of shooting.  Below are some of the looks from the F/W18 collection.  I am looking forward to seeing the images live on their website! If you would like to see some of our work from the current season take a look at www.labelandthread.com.

Romy and Andrea love my guacamole!

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And images of the collection

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activewear, advertising, advertising photography, charity, commercial photography, e-commerce, fashion, NYC, portrait, studio photography

When Photographer becomes Fashion Model, and Vice Versa!

For years I have worked regularly with sports and fitness, fashion, and lifestyle model Jam Murphy of Wilhelmina Models, New York. We have become friends as well.  Jam is an incredible model with a beautiful, open spirit. Besides modeling Jam produces music and owns a very cool lipstick brand Ice + Jam. Ice and Jam formulates amazing  products using replenishing ingredients with bold, fun colors to beautify and care for your lips. The company ethos emphasizes sustainability, health and personal empowerment.  With colors such as “Thank You Come Again”, “Lesbehonest” and “Ouch, Ouch, You’re On My Hair!”…

Jam asked me to photograph her modeling her in their new “Empower Your Lips” tee.  I was thrilled to say of course.  She wanted to have some of her friends model as well, but due to scheduling only she was available. After Jam finished being photographed, in  she tried to poach some male models from another shoot, but no luck.  She asked the studio manager if he would model, but Kenny is shy.  Jokingly I offered to model for her.  Jam jumped right on that and the next thing I knew I was on set being styled and photographed by Jam.

Below are screenshots from the Ice + Jam website.  The cotton tee is extremely soft, well priced, and a portion of proceeds are donated to Tostan.org

I may be no Jam, but I think I hold my own in this photo.  If you need a short, older male model, feel free to reach out!

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fashion, fashion photographer, fashion stylist, hair, makeup, model, New York, NYC

Take it to the Street

I love working in my new studio Located in Long Island City, just outside of Manhattan. It has a chill vibe, 4 great studios to shoot in, 2 with cyc walls. Another amazing draw is the gritty exterior with it’s industrial landscape.

On a beautiful October day stylist Andre Austin and I shot a quick test with a beautiful new face from  New York Model Management, Sammy Gardner. The talented Jonet Williamson provided hair and makeup.

Andre pulled a lot of the looks from DSquared2 and mixed it in with fashion elements to give a cool vibe.

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