activewear, beauty, beauty photography, catalog, e-commerce, editorial, editorial photography, fashion, fashion photographer, hair, lifestyle, Lookbook, makeup, model, Swimwear

Summer in the Studio! Photography for Swimwear Catalog

I love working with my swim client Kuleana! Their swimwear is beautifully designed and cut to compliment a women’s physique. They use beautiful fabric with fun patterns and great colors.  We have assembled a great team so the day runs smooth and efficiently.  Monae Everrett provides hair and makeup. She gives us a natural beachy beauty look.  Below is a photo of model Becky Boggs from State Management New York.  Becky is great, giving a variety of looks and nailing it each time.   This was our last shoot for the Summer 2018 collection.  Can’t wait to start photographing the next collection starting in May!  Ironically, next week I will be shooting for a fur client.

Below are a few photos from the day.

Bikini photography for catalog website e-commerce NYCPhotography for swimwear designer NYCFashion photography nyc swimwear with model beckySwimwear photography NYC

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advertising photography, campaign, catalog, commercial photography, denim, e-commerce, ecomm, ecommerce, editorial photography, fashion, fashion photographer, fashion photography, fashion stylist, hair, jackets, Jeans, makeup, makeup artist, model, outerwear, studio photography

Jeans and Jackets – More Denim

Just completed another denim and jacket shoot for client Driftwood. The clients booked two great models, Pheobe Witney from Wilhelmina New York and Johanna Nault from APM Models.  Makeup artist and hair stylist Veronika Robova gave us a natural look to compliment the collection. We shot at my NYC studio utilizing the cyclorama wall as well as the white brick walls.  Images will be used for website, catalog, advertising and promotional usage.  The collection is fun, sexy and adorable. I love the fit and fun use of embroidery.  The outerwear is very cool as well. The collection sells at Free People, Sundance Catalog, Lord and Taylor, Nordstrom’s, and many other retailers, including their website.

Here are some images from the shoot.  I look forward to seeing them published on the website!

fashion photography hair, makeup, stylist, NYC, New York, studio catalogDenim catalog photography New Yorkfashion photography hair, makeup, stylist, Denim, outerwear, jeans, Ecomm, e-comm, e-commerce, advertising, NYC, New York, studio catalogDenim photograhy NYCDriftwood jeans catalogJeans catalog photo shootOuterwear jacket suede fashion photography

 

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beauty, beauty photography, editorial, editorial photography, fashion, fashion editorial, fashion model, fashion photography, makeup, makeup artist

Skin Care Beauty Editorial

I am proud to share photographs from a recent skin care shoot featuring a new face from Elite Model Management New York, Amelia Zerbe. The team created looks using skin care masks/treatments, having fun with fashion and beauty products that hydrate, exfoliate, and soften. The team consists of makeup artist and creative direction by Jamie Dorman, hair stylist Rachel Hopkins, and fashion stylist Britt Lovoi.

To see additional images please check out my website www.erichason.com

Beauty-Treatment-Lip-Mask

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advertising, advertising photography, beauty, beauty photography, commercial photography, editorial, editorial photography, fashion photographer, fashion photography, hair, model

Holiday Inspired Fashion Advertorial

Very pleased with this beautiful photography featuring Brazilian beauty Victoria Lehmann from Elite Model Management, New York. Makeup artist (who also was the stylist on this shoot) Veronika Robova couldn’t resist using a bold red on Victoria’s gorgeous lips.  The full loose hair was courtesy of the talented Alam Ko.

The work was shot in my new studio against a huge cyclorama wall.

Wishing everyone a wonderful, festive holiday season!

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beauty, editorial, editorial photography, fashion, fashion editorial, fashion magazine, fashion photographer, hair, lingerie, makeup artist, studio photography

New Lingerie Fashion Editorial Published in Lucy’s Magazine

My recent collaboration with stylist Britt Lavoi and makeup artist Jamie Dorman has just been published in Lucy’s Magazine.  We chose to work with a pastel color pallet.  I created a set design using pink and blue seamless paper and painted cubes.  The colors play off each other very well.  We selected to work with model Mal Dolgan from MC2 New York.  Mal is beautiful, fun and really captured the essence of our playful concept.

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advertising, advertising photography, behind the scenes, campaign, catalog, commercial photography, e-commerce, ecommerce, editorial photography, fashion, fashion photographer, fashion photography, location photography, Lookbook, makeup artist, men's fashion, menswear, model, outerwear

Photography for Iconic Outerwear Brand Member’s Only

Last week packed up my camera, strobes, stands, seamless background paper and headed to the garment center to shoot for outerwear lifestyle brand Member’s Only.  After shooting the collection against seamless paper we set up outside for some additional environmental image shots.  The showroom has a few balconies overlooking W. 40th St. with east and west views which scream Manhattan.  I had a great day with models Gabrielle Covers from Major Model Management, New York, Todd Charles from Q Models NYC and my favorite Czech makeup artist/hair stylist Veronika Robova.  Sidenote,the client styled the shoot with cool footwear from their friends at Jibs Life!

Below are some photos straight out of camera, no retouching.

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editorial, editorial photography, fashion editorial, fashion magazine, fashion stylist, magazine, men's fashion, photography, portrait, styling

Editorial Portraits of Fashion Stylist Ty Hunter

Fashion 360 Magazine commissioned me to photograph Ty Hunter for an editorial feature in their April issue.  Ty was a long term stylist for Beyonce who recently launched his own activewear collection Ty Hunter by Reflex.

The shoot was scheduled to start after I finished photographing a commercial catalog job.  That shoot was very successful, but physically taxing.  I was a bit tired after the job. Ty brought a refreshing, positive air into the studio which totally rejuvenated my creative energy. We switched up the set, tweaked the lighting and he being the consummate professional, we quickly shot 5 fabulous looks.

What really struck me about Ty is how genuinely interested he is in other people and their stories.  I really enjoyed my time working with him and hope it is not my last time collaborating!

Please click HERE to see the entire feature article!

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