advertising, beauty, behind the scenes, campaign, catalog, children, fashion, fashion model, fashion photographer, fashion stylist, model, model agency, New York, NYC, photographer, studio, studio photography, styling, Wilhelmina

Fashion Catalog Photography

Wednesday evening.  Just completed my third day shooting for the early fall McCall’s Pattern Company catalog; two more days to go!  McCall’s creates patterns for home sewers to create their own clothing.  The company has a deep, rich history dating back to 1870! I had the pleasure of working in their studio and touring their catalog archives.  They have all of their past catalogs and is a real history of fashion and trends. A plethora of supermodels have graced the covers!

The amount of preparation and thought that goes into each shoot is really impressive.  I am honored to be entrusted to help execute the team’s vision while adding my personal style to each shoot. The art direction, styling, model casting, makeup/hair and organization is always on point.

It is a thrill to receive the catalog after it is printed.  I love doing photography for this client!

Since there is an embargo on the fashion images I can only show limited images I take specifically to share for social media.  I get approval from the fashion editor prior to posting.

Here are some natural light beauty images of models Sam Vrielink of Wilhelmina New York, myself with model Bamboo (Shine Ibu),  Lauren Macarro of State Management NYC, Karen cutting Lauren’s hair (not) and Anna Vorobyeva Wilhelmina New York in the makeup chair with makeup artist Dawn Brocco and fashion director Karen Duffy.

Can’t wait to shoot children’s fashion tomorrow!




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Love kids fashion photography!

All my adult life I have been volunteering with children.  I have done literacy work in New York City elementary and high schools for 10 years, a volunteer for Catholic Big Brothers for 8 years, and have hosted 6 foreign exchange students through AFS, each for a full school year.

It goes without saying I love photographing kids.  Where it is not a large percentage of my work, I find it fun and gratifying.  The younger they are, the more difficult it is.  Try getting a cranky two year old to stand on a specific spot, facing forward, and smiling while the clothes look well styled!

I don’t share much of my children’s work, but here is a new collection from one of my NYC fashion clients.  We shot it this spring.  I am excited to hear it is already in 50 stores!

Ciao Milano Kids

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behind the scenes, children, commercial photography, family, Flashes of Hope, photographer, photography, portrait, studio photography, Volunteer

Photography for an Amazing Cause!

When I am not shooting fashion or beauty I love serving as the NYC Chapter Director for Flashes of Hope, a national charity that brings commercial photographers into juvenile cancer treatment centers to photograph the patients and their families.

Today I had the pleasure of running a photo shoot with photographer Shirin Tinati who specializes in actors’ head shots and makeup artist Marilyn Wise.  Shirin is also a cancer survivor which makes the experience all the more meaningful.

Working with this organization puts a lot of things into perspective.  The experience is grounding.  The kids are amazing.  The parents are strong.  The child life specialists, nurses, doctors and hospital staff are incredible!

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advertising, advertising photography, behind the scenes, campaign, catalog, children, commercial photography, e-commerce, fashion, fashion photography

Children’s Fashion Photography

I love kids.  For most of my adult life I have done volunteer work with them: literacy training, big brother, hosting foreign exchange students through AFS, and currently New York chapter director for Flashes of Hope.

Most of my commercial work is womenswear.  It is always a treat to shoot kids’ fashion!

My client Chach Beach produces a wonderful women’s and girl’s collection of beachwear.  I love working with them, especially with the girls!  I love the canary yellow backdrop!

Here I am posing with the model’s for the last shot of the day!

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