advertising, advertising photography, art, beauty photography, commercial photography, editorial photography, fashion photography, lighting, photographer, photography, portrait, studio, studio photography

Beauty Photography Featured on the Mola SoftLights Blog

My go to modifier for beauty and portrait photography is the Mola Demi.  I have been shooting with this beauty dish for years.  The Mola beauty dish gives me a beautiful quality of light, hard yet soft with a lovely fall off that creates lovely contours to accentuate shape and facial bone structure.

I am thrilled to have the good people at Mola SoftLights feature my work on their blog.  Their beauty dishes are an industry standard that is used by the best photographers in the business.  It is an honor to have them showcase my work!

Click here to see their blog post featuring my work!

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www.erichason.com

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advertising, advertising photography, campaign, catalog, commercial photography, e-commerce, editorial photography, fashion, fashion model, fashion photographer, lifestyle, Lookbook, makeup, menswear, model, model agency, outerwear, studio photography

Men’s Fall 2016 Fashion Campaign

Very excited about the revamp of my client Member’s Only Fall 16 collection.  I had the opportunity to shoot the campaign and catalog earlier this year.  The iconic brand is updating the look into a fashion forward collection under the creative stewardship of Gene Uy.  Keeping and building on the original legacy collection, changing lengths, silhouettes, fabrics and details gives the collection a contemporary cutting edge look while remaining true to the brand history!

The model was Quinn of Request Models, New York. Grooming was provided by Hiro Yonemoto.

Menswear lookbook NYC NYC fashion photography New York Menswear lookbook photography New York Mens model fashion campaign

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art, commercial photography, family, museum, photographer, photography, sculpture

Noguchi at the Brooklyn Botanic Garden

Saturday I spent the afternoon strolling though the Brooklyn Botanic Garden to view the Isamu Noguchi exhibit which is on view through December 13.

I live near the Garden and visit a few times a year, usually in the spring for cherry blossoms or summer when the flora is in full bloom.  I was surprised to see how beautiful the landscape is during the late fall.  There were still roses and other flowers blooming, gourds hanging from trellises, fall foliage, etc.  It made a perfect backdrop for Noguchi’s work!

Upon entering we picked up a secondary map showing where the various sculptures were displayed.  The map was not exactly precise so it made finding some of the work a fun game.  I felt like I was embarking on a treasure hunt where each station provided a new visual reward!  The work, the setting, on an overcast, grey day was very inspiring!

The Garden was quite crowded due to a children’s Halloween festival.  It was sweet to see all the young kids running around in costume.  My reward was a pint of Six Point Oktoberfest which definitely hit the spot!

NYC lookbook photographer Lookbook photographer nyc  fashion photographer NYC NYC fashion photography

New York Fashion Photographer commercial fashion photographer New York

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advertising, advertising photography, beauty, beauty photography, campaign, commercial photography, fashio photography, fashion, hair, makeup, model

Lee Anderson Fall 15 Fashion Campaign

Very excited that my client Lee Anderson has posted the images we shot for her Fall 2015 collection.  We shot the job at her beautiful home in West Hampton.  We had an incredible day.  Hartje Andresen from Trump Model Mangement, NYC looked stunning in Lee’s designs.  Vanessa Weiss did a fab job with hair and makeup.

This afternoon I will be on the Upper East Side of Manhattan.  I am going to pop by her store on Lexington Avenue store and see if she has printed a poster yet.  I love seeing my photography printed BIG!!!

Lee Anderson, fashion photography, NYC, New York, West Hampton, NY, hair, makeup, model, advertising, campaign, lookbook, line sheet, e-commerce,

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behind the scenes, charity, commercial photography, Community Service, Flashes of Hope, the good life

Behind the Scenes photos from a Flashes of Hope shoot

When not shooting fashion advertising, editorial, catalogs or lookbooks I love to produce photo shoots for Flashes of Hope acting as the New York Chapter Director.

Flashes of Hope is a volunteer driven organization that brings commercial photographers into pediatric cancer treatment centers in order to photograph the patients and their families. We also bring in hair and makeup artists to make the subjects look extra beautiful, the photos more polished, and make the subjects feel really good.

No, we are not curing cancer, but when a mom tells you “It is so nice to see my daughter smile, it does not happen that often.” you know we are doing something really important.  This shoot took place at Cohen Children’s Medical Center on Long Island.

Thanks to photographer Chris Casaburi and hair and makeup by nuBest Salon for generously donating their time and mad talent!

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advertising, advertising photography, campaign, catalog, commercial photography, fashion, fashion photography, hair, makeup, New York, NYC, styling

Fall 2015 Catalog

I am excited to see my last catalog shoot for client Alice and Trixie live on their website.

Our beautiful model Mick Szal from Women/360 was a dream to work with.  She fits the collection perfectly.  She knows how to move and pose so the clothing looks amazing on her.

Hair and makeup was by Lizzie Arneson, clean, simple, stunning.  Thanks to art director Jill Tashlik of Studio 02 Design and pr Allee Torbick from DE Marketing Group!

To see additional looks please visit the designer’s website: www.aliceandtrixie.com

Fashion catalog shoot NYC by photographer Eric Hason

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advertising, beauty, cashmere, catalog, commercial photography, fashion photography, hair, knitwear, makeup, model

Label and Thread Fall 15 Collection Live

New York contemporary knitwear brand Label and Thread hired me to shoot their Fall 15 collection.  I am very excited to see our work live on their website.  The line is stunning, beautifully designed using fine cotton and cashmere.  Our model Britt Bergmeister of Next Model Management NYC is a pleasure to work with bringing a young, sophisticated edge to the images.

Britt from Next Model NYC for Label and Thread contemporary knitwear designer, New York, NY fashion photography lookbook

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advertising, advertising photography, behind the scenes, campaign, catalog, commercial photography, fashion, fashion model, hair, makeup, studio photography

Blow Up!

Love seeing my work printed big!

Hosting and entertaining dear friends from Paris is an excellent excuse to visit the Metropolitan Museum of Art and visit some old friends The Temple of Dendur and  Frank Lloyd Wright’s Living Room From the Litle House as well as make new friends George Caleb Bingham and the exquisite fashion collection China Through The Looking Glass (a must see!).

After getting kicked out of the museum at 5:05 we strolled down Fifth Ave, crossed over on 72 St to Lexington to visit the store of my client fashion designer Lee Anderson.  I will be shooting for her next week and just received an email from her assistant.  I figured I would answer it in person and introduce my French friends to some other wonderful people in my life.

We caught up on recent travel experiences, was educated on the current state of life in Greece, discussed the shoot, and admired her collection.  I had Lee’s talented daughter Kyra snap a photo of me in front of an image I shot last season that was printed as a poster.  Of course I had to show up model Sanita Andersone (Q New York) and out pose her!

fashion photography, photographer, NYC, New York, designer, advertising, lookbook, e-commerce

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advertising, advertising photography, behind the scenes, campaign, catalog, children, commercial photography, e-commerce, fashion, fashion photography

Children’s Fashion Photography

I love kids.  For most of my adult life I have done volunteer work with them: literacy training, big brother, hosting foreign exchange students through AFS, and currently New York chapter director for Flashes of Hope.

Most of my commercial work is womenswear.  It is always a treat to shoot kids’ fashion!

My client Chach Beach produces a wonderful women’s and girl’s collection of beachwear.  I love working with them, especially with the girls!  I love the canary yellow backdrop!

Here I am posing with the model’s for the last shot of the day!

kids beachwear fashion catalog NYC model swimwear fashion nyc catalog kids children photography

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advertising, advertising photography, campaign, commercial photography, denim, fashion, fashion photography, Jeans, model

Product Campaign for Women’s Jeans Client

I had a great time shooting a product campaign for one of my favorite clients; denim designer  Vigoss Jeans.

I sourced a distressed club chair via prop stylist extraordinaire Noah Sparks.  The perfect body to fit the jeans is

Michelle McHugh from APM Models, New York.

Denim jean fashion campaign photography

blue jean denim advertising campaign photographer

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