advertising, advertising photography, campaign, catalog, commercial photography, fashion, fashion photography, hair, makeup, New York, NYC, styling

Fall 2015 Catalog

I am excited to see my last catalog shoot for client Alice and Trixie live on their website.

Our beautiful model Mick Szal from Women/360 was a dream to work with.  She fits the collection perfectly.  She knows how to move and pose so the clothing looks amazing on her.

Hair and makeup was by Lizzie Arneson, clean, simple, stunning.  Thanks to art director Jill Tashlik of Studio 02 Design and pr Allee Torbick from DE Marketing Group!

To see additional looks please visit the designer’s website: www.aliceandtrixie.com

Fashion catalog shoot NYC by photographer Eric Hason

www.erichason.com

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advertising, beauty, cashmere, catalog, commercial photography, fashion photography, hair, knitwear, makeup, model

Label and Thread Fall 15 Collection Live

New York contemporary knitwear brand Label and Thread hired me to shoot their Fall 15 collection.  I am very excited to see our work live on their website.  The line is stunning, beautifully designed using fine cotton and cashmere.  Our model Britt Bergmeister of Next Model Management NYC is a pleasure to work with bringing a young, sophisticated edge to the images.

Britt from Next Model NYC for Label and Thread contemporary knitwear designer, New York, NY fashion photography lookbook

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advertising, advertising photography, behind the scenes, campaign, catalog, commercial photography, fashion, fashion model, hair, makeup, studio photography

Blow Up!

Love seeing my work printed big!

Hosting and entertaining dear friends from Paris is an excellent excuse to visit the Metropolitan Museum of Art and visit some old friends The Temple of Dendur and  Frank Lloyd Wright’s Living Room From the Litle House as well as make new friends George Caleb Bingham and the exquisite fashion collection China Through The Looking Glass (a must see!).

After getting kicked out of the museum at 5:05 we strolled down Fifth Ave, crossed over on 72 St to Lexington to visit the store of my client fashion designer Lee Anderson.  I will be shooting for her next week and just received an email from her assistant.  I figured I would answer it in person and introduce my French friends to some other wonderful people in my life.

We caught up on recent travel experiences, was educated on the current state of life in Greece, discussed the shoot, and admired her collection.  I had Lee’s talented daughter Kyra snap a photo of me in front of an image I shot last season that was printed as a poster.  Of course I had to show up model Sanita Andersone (Q New York) and out pose her!

fashion photography, photographer, NYC, New York, designer, advertising, lookbook, e-commerce

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cashmere, catalog, ecomm, ecommerce, fashion, fashion photography, fur, Melisa Dobric, Next Model Management

Fur Catalog – Keeping a Season Ahead

Nothing like shooting fur in the summer.  It was a 90 degree day and the lovely Melisa Dobric of Next Model Management, New York tested the studio’s a/c wearing furs and cashmere by Madison Avenue Mall.  Had a fun day shooting!  Hair and makeup by Veronika Robova.

fur, ecomm, cashmere, model, NYC, New York, fashion, catalog, ecomm, hair, makeup, photography, commercial photography, fashion photography

www.erichason.com

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advertising, advertising photography, behind the scenes, campaign, catalog, children, commercial photography, e-commerce, fashion, fashion photography

Children’s Fashion Photography

I love kids.  For most of my adult life I have done volunteer work with them: literacy training, big brother, hosting foreign exchange students through AFS, and currently New York chapter director for Flashes of Hope.

Most of my commercial work is womenswear.  It is always a treat to shoot kids’ fashion!

My client Chach Beach produces a wonderful women’s and girl’s collection of beachwear.  I love working with them, especially with the girls!  I love the canary yellow backdrop!

Here I am posing with the model’s for the last shot of the day!

kids beachwear fashion catalog NYC model swimwear fashion nyc catalog kids children photography

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advertising, beauty, beauty photography, campaign, catalog, commercial photography, editorial, editorial photography, fashion, fashion magazine, fashion photography, lingerie, photography, studio photography

Lingerie photography published

It is exciting to see my fashion photography for lingerie designer Young and Ng featured in the UK magazine Beyond Beyond!

Model is the beautiful Irina from Q Model Management, NYC.

Click here to see the article!

http://beyondbeyond.co.uk/what-lies-beneath-young-ng/

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www.erichason.com

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advertising, beauty, beauty photography, campaign, catalog, commercial photography, fashion, model, model agency, photography, studio photography

Love it when my photo is used on model’s comp card

Late last year I worked with Veronica Montano from Major Model Management, New York (winner of Top Model Latina).  After shooting the catalog  she put on a few looks and we shot natural light in front of a studio window in order to make some image shots.  The client was quite happy… and so was the agency.  The photo is the lead image on her online portfolio and on the front of her comp card!  Hair and makeup by the talented Veronika Robova.

Veronica Montana, Top Model Latina, hair and makeup by Veronika Robova, New York

www.erichason.com

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advertising, campaign, catalog, commercial photography, fashion, fashion photography, makeup artist, NYC, photography

Love your makeup artist!

End of day behind the scenes photos of my models Michaela V and Oscar Correcher from model agency Red NYC giving our makeup artist Derek Medina some love!  Love working and shooting on the weekend.  Everyday is Saturday!

Don’t I have an adorable team!

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advertising, behind the scenes, campaign, catalog, commercial photography, fashion, fashion photography, hair, makeup, photography, studio photography, the good life

First photo shoot with my new hip!

In younger days I was quite passionate training in wrestling and karate.  Part of the regime was running.  I loved to ski as well. Almost 20 years ago I felt some stiffness in my hip. Thinking it was stubborn tendonitis I went to a doctor to have it checked out.  Unfortunately the diagnosis was early onset of arthritis, which I have been living with since.  I traded in the dojo for a swimming pool and the running shoes for a bicycle.  For the past 3 years pilates has kept me in good shape.  After a visit to my doctor in June, we decided it was time for a change, and scheduled replacement surgery for December 11, 2014.  My work schedule slows down around the holidays.  I let my clients know I would be out for 5 weeks and tried to schedule shoots the best I could.  I lost a couple of jobs, but not too bad.  I was dreading surgery up until I was sitting in the operating room, hooked up to an IV, and the anesthesia knocked me out.  When I woke up in recovery I was very happy I had it done and looked forward to recuperating and a better quality of life.

It has been 5-1/2 weeks since surgery.  I have been doing physical therapy every day trying my best to get back to work.  Yesterday was my first shoot.  I was nervous that I would start feeling sore and the joint would fatigue.  I felt great!  It was nice to get back into the studio.  The job was demanding and I felt no pain or tightness.  I am looking forward to full recovery and of course more work!

If you need a new hip, Dr. Roy Davidovitch is your man (NYU Hospital for Joint Disease).  If you want to see an animated video of the procedure, check out this link.  Pretty crazy.

Here is some behind the scenes from yesterday’s shoot for Alice and Trixie.  Robin Buss of Muse NYC was our gorgeous model.  The last photo of me on the ladder was taken by my assistant at the end of the day!

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advertising, behind the scenes, catalog, commercial photography, e-commerce, fashion, fashion photography, model, photography, Social Media

Fashion shoot for social media campaign and an encounter with a peaceful protest.

I love being busy!  Yesterday had an early start meeting my assistant at my studio to pick up gear, then head over to the client Vigoss Jeans‘ showroom to shoot for their website and social media campaign.

The showroom had an unobstructed, breathtaking view south.  However I had the difficult task to keep my eyes on the beautiful Bruna Marx from FentonMoon.  It was a very successful shoot with a fun team.

After wrapping up, getting my car from the garage in Times Square, loading up my gear, heading back to the studio, unloading my gear I started to make my way back to Brooklyn via the Manhattan Bridge.  Usually I have a fairly easy drive home, but after all, this is NYC and sometimes traffic can be a nightmare.

Unfortunately this was the case.  As I neared the bridge traffic stopped.  I switched the radio from music to news to hear about the Eric Garner protest that snarled traffic in downtown Manhattan closing off downtown bridges and tunnels.  I sympathize with the cause, am pleased that the protests were for the most part peaceful.  After an hour of being at a standstill I headed north to Soho, stopped at my father’s apartment for a visit and Chinese food while waiting for traffic to ease up.

By the time I left the Manhattan Bridge was still closed so I planned an alternate route home.  I arrived in time to catch the 11 pm news.

While stuck in traffic I had the chance to roll down my window and speak with other drivers (many cabbies).  Everyone seemed ok with what was going on.  No one was too irate or annoyed.  Although far from perfect, we are blessed to live in a society where we have the right to assemble and openly air our grievances.

Here is a view from the showroom, a behind the scenes photo and a shot of Bruna.

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